Privacy Policy

What we do with the stuff we know

At Darcella, we recognize that privacy and security is a major concern. We have therefore set out below the guidelines we use for protecting your personal information. Please read this Privacy Policy carefully and check it periodically since it may change from time to time.

Our privacy commitment

The Darcella.com website (the “Site”) is owned and operated by Darcella. We are committed to safeguarding your privacy online. We will only collect, store and use your personal information for specific purposes. We use your personal information to support and enhance our relationship with you. We only share your personal information in accordance with the General Data Protection Regulation 2018 and other applicable laws. You may contact Darcella at any time with any privacy questions or concerns and to see the personal information you have given us and request correction.

Consent

Your use of the Site and any disclosure of personal information via the Site signifies your consent to us collecting and using personal information about you in accordance with this Privacy Policy.

Information about you

When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

We keep a record of any email correspondence you send us, so we can track any problems or concerns you’ve had with any of the pages on our website. This includes, without limitation, use for the purpose of dispute resolution and/or complaints management.

We’ll also ask you questions from time to time by email, that will give us information that will be used to improve your experience on Darcella.com. You do not have to answer these questions, but if you do we can communicate with you in a more relevant way.

If you would like to revise the information you have provided to us because you feel that what we currently have on record is incorrect, and/or you would like your information erased from our records, you can so do by contacting us in accordance with the information provided at ‘further information’ below.

How we use your personal data

All the information we collect via the Site, the App or through correspondence (including telephone calls) with you is used to operate and improve the service we offer you and to personalize our service. We are committed to using your personal information only for:

  1. Planning and managing Darcella.com’s business activities, including analysis of visitor’s browsing habits, the success of advertisements and push notifications and product and style preferences of our customers.
  2. Technical administration of our website.
  3. Research.
  4. Providing you with information about the services we offer.
  5. Letting you know about offers and news from Darcella.
  6. Letting you know about offers, news, and products from vendor stores on our Site.
  7. We may make your name and email address available to companies in order to advertise and market our services to you through other platforms on the internet (e.g. Facebook).

These are the circumstances in which we may share some of your data with others:

  1. When we instruct agents, contractors or third party service providers to provide business operations support (including advertising and marketing advice and support), financial services and technology services. Please note that these third parties are under contract, and our service agreements dictate that they only use your information in connection with the services they perform for us and not for their own benefit.
  2. In the unlikely event that our business assets are ever sold to or purchased by another company (our data records are part of our business). You will receive notice of any such event and we will use our reasonable endeavors to ensure that the new combined entity will follow the practices disclosed in this Privacy Policy.
  3. To outside research companies whom we may ask to contact you directly for your opinions on our service, and our vendors’ products and services (in which case we provide them with only the information they need to perform their function).
  4. If we are requested by the police or a regulatory or government authority investigating illegal activities to provide information concerning your activities whilst using the network we shall do so.
  5. If a customer recommends you as part of our ‘refer-a-friend’ scheme, we shall notify them that you are already a shopper with Darcella. We will not share any of your purchase or other details with that customer.

Data over the internet

The internet is a global network, so it is possible for your data to travel internationally, which may include places outside the European Union. If you visit or shop at Darcella.com, you’re agreeing and authorizing us to process data in this way.

How we protect information

You acknowledge that the Internet is not a 100% secure medium for communication and, accordingly, we cannot guarantee the security of any information you send to us (or we send to you) via the Internet. We are not responsible for any damages which you, or others, may suffer as a result of the loss of confidentiality of such information.

We take every precaution to protect your information. To this end, all personal information stored by us is kept on a server in a secure environment.

Secure Socket Layer (“SSL”) encryption technology is used for protection of information in transit for all of our blogs and web-pages.

We do not store or process your card details ourselves, they are processed and stored via one of our contracted third-party service providers.

Only employees, our vendors and any third party service providers who need the information to perform a specific job are granted access to personally identifiable information.

How you can help us protect your information

Please keep in mind that whenever you voluntarily disclose personal information online in non-protected environments – for example on message boards, through email, or in chat areas – that information can be collected and used by others. In short, if you post personal information online that is accessible to the public, you may receive unsolicited messages from other parties in return. Also, remember to close your browser window when you have finished your work. This is to ensure that others cannot access your personal information and correspondence if you share a computer with someone else or are using a computer in a public place like a library or Internet café. We cannot ensure or warrant the security of any information you transmit to us, and you do so at your own risk. Once we receive your transmission, we make our best effort to ensure its security on our systems.

Further information

If you have questions about your personal data or our privacy policy, please contact us at info@darcella.com.

To see all the information we have about you, and to correct any inaccuracies, please contact us at info@darcella.com.

How to unsubscribe

If you no longer wish to receive any further email messages, post or other communications from us or you no longer wish to be contacted by other companies who you permitted us to provide your details to then please change your communication preferences accordingly.

Changes to privacy policy

We reserve the right to change our privacy policy, whilst of course keeping it within all relevant legislation and guidelines. We will do all we can to ensure that these pages show the most up to date information at all times, and may notify you of such changes by uploading the revised privacy policy on the Darcella.com website.

Cookies

If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

By visiting this website with your browser settings adjusted to allow cookies, you are consenting to Darcella.com using cookies for the purposes outlined below in order to provide you with a fully functional shopping experience.

Our cookie policy:

Please note: to make full use of Darcella.com and to benefit from certain personalized features, your computer, tablet or mobile phone will need to be set up to accept cookies.

  • Darcella.com uses cookies to provide you with the best user experience possible, without them we wouldn’t be able to do things such as remember your preferences or enable you to store products in your basket. The cookies we use don’t store sensitive information such as your name, address or payment details and they can’t harm your computer.
  • The data we collect through these cookies is solely for the purpose of enhancing our website and your browsing experience – it is never used to identify you and we would never sell on this data.

The list below details the cookies used on Darcella.com. We have outlined who sets these cookies and their purpose. If the party reads something other than ‘Darcella.com’, these are our third-party business vendors who help us to enhance your browsing experience.

what is a cookie?

A cookie is a small text file which is downloaded and stored on your computer or mobile device by websites that you visit. Where cookie technology is not available, an anonymous identifier may be used. An anonymous identifier is a random string of characters used for the same purposes as a cookie.

Your browser accesses the cookie file only when you visit the website that generated it. This helps to ease your navigation by automatically logging you in and remembering things like your preferences and what’s in your shopping basket. Cookies allow sites like Darcella.com to deliver you personalized shopping experience.

The information stored within any given cookie can only be accessed by the website that created it and cookies are limited to communicating only the information that you have disclosed to the site.

Types of cookie:

Session (or Transient) Cookies

Session cookies are stored in your computer’s memory for the length of your browsing session. They become inaccessible after the session has been inactive for a time and are automatically deleted from your computer when the browser is closed. They allow you to move from page to page without having to log-in repeatedly. Persistent (or Permanent) Cookies

Persistent Cookies

Persistent cookies are stored in your computer memory and are not deleted when the browser is closed. They are used to keep your preferences for the website, so they will be remembered for next time you visit the website. They are also used to collect information about the numbers of visitors, the average time spent on a particular page and analyze shopping behavior on the website. This information is used to find out how well the website works and where it can be improved.

Flash Cookies (or Locally Shared Objects)

You probably have Adobe Flash installed on your computer. Websites that contain Flash can also store small files on your computer that are used in the same way as cookies.

Flash cookies can also back up the data that is stored in other cookies. When you delete cookies, your Flash cookies are not affected. So a website may still recognize you if it backed up the deleted cookie information on a Flash cookie.

Sharing with social networks

If you use the buttons that allow you to share products and content with your friends via social networks like Twitter and Facebook, these companies may set a cookie on your computer memory. Find out more about these here:

https://www.facebook.com/about/privacy/
http://twitter.com/privacy
http://www.google.com/intl/en-GB/policies/privacy/

Managing cookies:

If cookies aren’t enabled on your computer, it will mean that your shopping experience on our website will be limited to browsing and researching; you won’t be able to add products to your basket or buy them. To enable and manage cookies, you can use your browser to do this. Each browser is different, so check the ‘Help’ menu of your particular browser (or your mobile phone’s handset manual) to learn how to change your cookie preferences.